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spacer Atlanta Pride suffered financial losses after moving from Piedmont Park to the Atlanta Civic Center and its parking lots. (Photo by Bo Shell)

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Dogwood Fest pushes to return large events to Piedmont Park
Atlanta Pride aims to raise $100k in 90 days

By MATT SCHAFER
AUG. 22, 2008
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MATT SCHAFER

MORE INFO:

Dogwood Petition
www.dogwood.org

Pride 5000 Foundation
www.atlantapride.org/friends/5000/index.php

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The Dogwood Festival called off plans for a public protest in hopes of striking a deal with members of the Atlanta City Council to allow large festivals, including Atlanta Pride, back into Piedmont Park.

The Dogwood Festival Board of Directors initially urged supporters to attend the Aug. 18 Atlanta City Council meeting, but called it off at the last moment. Executive Director Brian Hill said Dogwood supporters would have been competing with more than 30 speakers who addressed the city on other pressing issues, including the closing of Fire House No. 7 in West Atlanta and the firing of a city arborist.

“It might not have gone our way,” Hill said.

Instead, Dogwood organizers met with a city councilmember they said is sympathetic to the festival’s plight. He did not respond to interview requests to verify his position.

Hill said his board is working with the councilmember to draft legislation allowing all Class A events, including Pride, Dogwood, the Peachtree Road Race and the city’s Jazz Festival, back into Piedmont Park next year.

Councilmember Anne Fauver, whose district encompasses Piedmont Park, said the decision will be made in October, following a report that considers drought conditions and the state of Piedmont Park’s hybrid Bermuda grass turf.

“I would love to see the festivals back in Piedmont Park,” Fauver said. “A very large percent of the communication that I have gotten from people about festivals in the park favor putting festivals back in the park.”

Fauver said she believes the decision should be made based on an assessment of the drought conditions.

A poll by the Midtown Neighborhood Association showed that 68 percent of residents consider returning Class A events to Piedmont Park an important or very important priority.

Although any proposed legislation may be popularly supported, it would likely face opposition from several council members. Fauver said the decision should be made by those in charge of the city’s parks and culture departments, and likely can’t be rushed.

“They will make it as soon as they can make, and I don’t think they can make it until the fall,” she said.

Up to 1,200 artists apply for Dogwood’s 300 spots. Considered one of the top 20 fine art festivals in the nation, the April festival attracts some of the country’s top talent. Organizers worry that talent might go somewhere else if a venue is not finalized soon.

“It’s urgent in that we still have artists making decisions what show they are going to attend this year, and if we don’t have options on what we can show them, they are going to go with a sure thing,” Hill said.

The Atlanta Pride Committee has been quietly supporting Dogwood’s efforts. Pride officers were prepared to attend the city council meeting in support of Dogwood, but likewise stepped back.

While Pride has a later deadline than Dogwood to finish lining up talent, it is beginning to look at options for next year’s festival. Atlanta Pride Program Director Darie Wolfson said Pride hopes to have a clear vision after a meeting of the festival committee on Aug. 23.

“It’s tough because we don’t know what’s going to happen to the park, and it’s really out of our control,” said Wolfson, who is now Pride’s only paid employee.

The Aug. 23 Pride committee meeting will be the first held since Donna Narducci and Jennifer Sheffield, the former executive and festival directors, left the organization at the end of July. Wolfson has been collecting information for the Pride board to consider. Pride Chair Deirdre Heffernan said Pride would like to be back in the park, but is looking at other options.

“I think it is the first choice for a venue for most folks.  However, to be prepared for another ban, we plan to start evaluation of other venues in the next several weeks,” Heffernan said.

Before the festival Pride created the 5,000 Foundation, with the idea of creating a pool of small donors that could raise $100,000 for the festival. Pride recently started a campaign to raise $100,000 in 90 days. As of press time Aug. 20, the Pride website reported less than 200 people have donated money.





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